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Brač is the largest island in Dalmatia and the third largest in Croatia, located in the heart of the central Adriatic between Split, Hvar, and Šolta. Renowned for its spectacular Zlatni Rat beach, the highest peak among Croatian islands – Vidova Gora, the world-famous Brač stone, centuries-old olive groves, and crystal-clear waters, Brač has been one of the most sought-after tourist destinations in Croatia for decades.
However, Brač is more than just Zlatni Rat. It is an island where natural beauty, rich cultural heritage, over two thousand years of history, excellent gastronomy, and the authentic Dalmatian way of life combine to create a unique experience that attracts visitors year-round. From vibrant coastal towns and hidden stone villages to spectacular viewpoints, mysterious caves, and tranquil coves, Brač offers much more than can be experienced in a single holiday.
With over 2700 hours of sunshine annually, a mild Mediterranean climate, and excellent transport links to Split and Makarska, Brač is an ideal choice for families, couples, active travellers, sailors, and nature enthusiasts.
Brač is situated in the Split-Dalmatia County, between the mainland and the island of Hvar. It is only a few nautical miles from Split, making it one of the most accessible Croatian islands.
You can reach the island by:
Thanks to its excellent transport connections, Brač is often the first choice for visitors wishing to explore the Croatian islands.
The history of Brač spans over four thousand years.
The island has been inhabited by Illyrians, Greeks, and Romans, and later became part of the Croatian kingdom, the Venetian Republic, the Austro-Hungarian Empire, and modern Croatia.
It played a particularly important role during the Roman period when organised exploitation of Brač stone began.
During the Middle Ages, towns such as:
Today, remnants of Roman villas, early Christian basilicas, medieval churches, and defensive towers can still be found throughout the island.
It is impossible to talk about Brač without mentioning Brač stone.
This white limestone is one of the most renowned natural materials in Croatia.
It has been quarried for over two thousand years, and due to its strength, quality, and light colour, it has been used in the construction of numerous world-famous buildings.
The most famous quarries are located around:
Brač is also home to the only Croatian Stone Mason School, where students work with stone using traditional techniques.
Each place on Brač has a distinctly different character.
Bol
The most famous tourist destination on the island and home to Zlatni Rat.
Supetar
The largest town on Brač and the main ferry port.
Milna
One of the most popular nautical destinations on the Adriatic.
Pučišća
One of the most beautiful stone towns in Europe.
Sutivan
A peaceful family-friendly town known for its promenade and beaches.
Sumartin
The youngest settlement on Brač and the ferry port to Makarska.
Povlja
Ideal for a quiet retreat and hidden coves.
Selca
Monumental stone architecture and rich cultural heritage.
Ložišća
Famous for one of the most beautiful bell towers in Dalmatia.
Murvica
The entrance to Dragon's Cave and some of the island's most beautiful natural beaches.
Brač boasts over a hundred beaches and coves.
The most well-known include:
From large family beaches to secluded coves accessible only on foot or by boat, Brač offers one of the most diverse bathing experiences in the Adriatic.
The most famous natural landmarks of Brač include:
Vidova Gora offers one of the most renowned panoramic views of the entire Adriatic.
Brač has an exceptionally rich cultural heritage.
The most important landmarks include:
Brač is one of the best Croatian destinations for active tourism.
Particularly popular activities include:
Over 100 kilometres of marked trails lead through the island's interior, olive groves, and rocky terrain.
Brač is one of the most renowned gastronomic destinations in Dalmatia. For centuries, olive growing, viticulture, sheep farming, and fishing have shaped the island's cuisine, which is based on fresh local ingredients and simple recipes. This authenticity attracts food lovers from around the world.
Among the most famous specialities are:
Almost every place on the island has its own family taverns and restaurants where traditional dishes are prepared according to recipes passed down through generations.
The olive has been a symbol of Brač for centuries. The island is home to hundreds of thousands of olive trees, and the production of high-quality extra virgin olive oil remains an important part of the local economy.
In addition to olive growing, Brač has a long tradition of viticulture. The vineyards on the sunny slopes around Bol, Murvica, Selca, and other towns produce grapes that are used to make some of the most famous Dalmatian wines.
Particularly noteworthy is the Stina Winery in Bol, along with numerous smaller family-run wineries that offer wine tastings and vineyard tours.
The indented coastline, stretching over 170 kilometres, conceals dozens of natural coves ideal for anchoring and swimming.
The most popular nautical destinations are:
Brač features modern marinas, well-equipped anchorages, and numerous coves where sailors can safely spend the night or stop for a swim during their journey through the central Adriatic.
Summer on Brač is marked by numerous cultural, gastronomic, and entertainment events that preserve the island's traditions and customs.
The most notable include:
Throughout the summer, concerts, fishing evenings, folklore performances, exhibitions, and gastronomic events are held almost daily, allowing visitors to experience the authentic island culture.
Brač is one of the best destinations in Croatia for family holidays.
Most beaches feature:
Places such as Sutivan, Supetar, Postira, and Milna are particularly popular among families with children due to their rich offerings and safe beaches.
Brač is not just an island reserved for summer.
Spring and autumn are ideal for:
Vidova Gora, Dragon's Cave, Blaca Monastery, and numerous viewpoints are particularly attractive outside the main tourist season when temperatures are more pleasant.
One of the greatest advantages of Brač is that almost the entire island can be explored by car in a single day.
The most popular routes include:
Each of these routes reveals a completely different character of the island.
Brač is attractive throughout the year, but each season offers a different experience.
Spring is ideal for biking, hiking, and sightseeing.
Summer brings swimming, festivals, sailing, and a vibrant nightlife.
Autumn is perfect for gastronomy, olive and grape harvesting, and a more tranquil holiday.
Winter reveals authentic island life without tourist crowds and offers a completely different perspective on Brač.
Few Croatian islands offer such a variety of experiences in such a small area.
On Brač, you can:
This diversity makes Brač unique among Croatian islands.
Brač is not an island that can be fully explored in a single weekend or during one summer holiday. Each place has its own story, every cove its character, and every stone street a part of a rich history that spans over two millennia. From lively tourist centres to quiet fishing villages, from spectacular beaches to hidden mountain trails, Brač offers an experience that is constantly changing and being rediscovered.
For this reason, many visitors do not come to Brač just once. They return for the sense of peace, welcoming hosts, excellent gastronomy, crystal-clear waters, and the authentic Mediterranean way of life that has long disappeared in many other destinations. The combination of natural beauty, rich cultural heritage, and diverse tourist offerings makes Brač one of the most beautiful and complete islands in the entire Mediterranean.
Croatia, Island of Brac, SUPETAR
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| Friday, 24/07/2026 | 27°C |
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| Sunday, 26/07/2026 | 27°C |
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| Monday, 27/07/2026 | 28°C |
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